Exhibit & Partnership Opportunities
Join us as our community comes together for the WIA Annual Conference and Vendor Showcase at Great Wolf Lodge in Colorado Springs.
The Wallcovering Installers Association is an organization of professional artisans who join us from dozens of states, Canada, the UK and Australia. From its founding in 1974, the WIA has grown to become the source for training and education on the proper installation of all wallcoverings, traditional and exotic materials.
Showcase your company by choosing one or more options that fit your goals. We are offering a broad range of opportunities with different levels of engagement to meet your needs and budget.
The space for 2023 has prime locations for flagship partnerships and ample room for networking.
See the space for 2023 (link to floor plan)
Partnership opportunities
Partnerships allow your company a chance to spotlight your materials, products & services and engage with attendees in a deeper, more meaningful way.
Craftmanship / Mentoring Hub
The centerpiece of learning and networking, this space will draw attendees in and cause them to linger. A freestanding compound wall with architectural obstacles and elements anchors the middle, surrounded by wallcovering of all categories ready to be worked with. It’s a hands-on space where installers will gather to hone new skills, mentor each other, network and familiarize themselves with your brand’s offerings.
Social & Networking Hub
The gathering spot for socializing and getting to know each other better. Design your branded space by displaying your products to create the vibe you want. You’ll be the backdrop to all the selfies taken during the social times. Keep your brand front and center with a dedicated interactive cloud touch kiosk programmed with custom interactive content, including a photo booth, and partnership advertising. Build deeper connections with lead capture forms and identify key people to collaborate with. This will be the primary location where installers and other vendors will hang out for a snack or beverage, a place to have a social chat and the ultimate place to hang out with a view of the mountains.
Included in all packages offered above:
- Conference registration for three attendees
- Four days presence at convention including vendor showcase booth and sessions
- Inclusion in the 2023 Best Practices Binder
- Pre-convention promotional email sent to our membership
- Branded signage
- Logo with link to your website on our convention website
- Listed on all partnership slides
- Option to send SWAG item for welcome bags
- Attendee List
Hospitality Opportunities
Have your brand highlighted by sponsoring a beverage and snack service, or take the opportunity to introduce yourself to us by hosting an educational breakfast on Friday or Saturday morning and sharing your story for 30 minutes.
- Includes conference registration for one person for all four days
- Includes standard booth at vendor showcase Thursday night
Educational Class Partnership
Opportunity for direct Hands-On education with your brand during a pre-convention session. Attendees will receive two hours of specific instruction in material handling and techniques needed for a successful installation of your product.
Hands-On Session Partnership
Opportunity to feature your materials for a Hands-On session during regular programming. These segments are focused on technique and skill building in a wallcovering category rather than direct product education.
Shine Live On Social Media
Two and a half minute live interview on Instagram or Facebook. We will have a roving reporter coming to you for a live interview either using your device and posting a reel on your own Instagram / Facebook and tagging WIA or we can post on WIA and tag your company.
Best Practices Binder 2023
The trade reference given to attendees that is a comprehensive framework of our craft. It is a customizable database that installers will use and add to over their careers.
- Gives your brand the opportunity to stand out as a leader in a specific product category
- Inclusion on category overview page with QR code leading back to your website
- Provide a full page insert with details regarding your brand and products; opportunity to add a special discount code for WIA members and/or physical sampling of your product as a permanent reference for installers.
Curated Swag
Go with us to the jobsite every day by having your brand on tools and giveaways we will use and keep. Select from the following items:
| Beanbag weights | Euni-Tool Trim Guides |
| Bucket scraper | Pasting machine clean out tool |
Included in all above partnership opportunities:
- Logo with link to your website on our convention website
- Listed on all partnership slides
- Option to send SWAG item for welcome bags
- Attendee List
Pricing
| Opportunity Description | Cost | Quantity |
|---|---|---|
| Crafstmanship & Mentoring Hub | $10,000 | 1 |
| Social & Networking Hub | $10,000/four days $3000/single day | 1 – four-day 4 – single day |
| Educational Breakfast (30 min) | $5000 each | 2 available |
| Beverage & Snack Service AM or PM Breaks | $1500 each | 8 available |
| Pre-Convention Educational Class Hands-On (2 hours) | $2000 each | 2 – contract wallcovering 3 – scenic wallcovering |
| Regular Session Hands-On | $500 each | 4 available |
| Live social media interview | $250 each | Unlimited |
| Best Practices Binder | $200 each | Unlimited |
| Additional Staff Person | $595 each | |
| Educational sessions & meals | $695 |
Vendor Showcase
| Booth Size | Cost | Included |
|---|---|---|
| Standard 10’ x 10’ | $700 | 1 – 8’ table & chair |
| Extended 10’ x 20 | $1000 | 2 – 8’ table & chairs |
| Premium 10’ x 30’ | $1300 | Tables & chairs as needed |
| Stay set-up & network | $200 | Per additional day |
| Additional Staff Person | $595 | |
| Educational sessions & meals | $695 | |
| Signature cocktail/mocktail or hors d’oeuvres service at your booth | Please Inquire |