2026 Convention Agenda
Disclaimer: Course availability and timing may be adjusted.
Wednesday, October 14 (Pre Convention)
| Time | Event Name | Description | Instructor | Location |
|---|---|---|---|---|
| 9:00am – 12:00pm |
WIS/RIS Course |
This all day class is designed for those who are beginning their career or who want to enhance their baseline skill set. Join other installers as we learn or refresh the basic nuances of installation. The class will feature lots of hands-on practical skill participation. Mentor Installers will be on hand during the class to share knowledge and tips. A mentor lunch time will be an opportunity to sit down and talk with a seasoned installer. This class is free to current RIS/WIS students and past graduates. |
Salon A and B | |
| 9:00am – 12:00pm |
Advanced Course: Table Trimming Techniques |
Trimming of wallcoverings at the worktable is one of the most important skills installers must master to become truly proficient craftspeople. Advanced skills taught by master craftspeople will cover both wet and dry trimming methods, along with proper equipment and tools necessary to trim wallpaper. Hands-on table time for trimming wallpaper for all students, with supervision and guidance from the instructors, is included in this advanced course. Space is limited to 20. |
Shawn Lawler | Salon C |
| 9:00am – 12:00pm |
Master Class: Creating Artisinal Ceilings |
The ceiling is often a forgotten part of the design scheme, yet there are many ways to bring this blank canvas forward in a room. An all-day Master Class session, taught by 50-year installer Phil Reinhard will feature multiple treatments for ceilings. This informative course will focus on several mitered stripe techniques, creative use of directional wallcoverings (such as a vertical texture) as well as grass cloth and other “Panel” type wallpapers. Engineering of each type of layout will be taught, with guidelines to select appropriate layouts for various shaped rooms and ceilings. There will also be hands-on time to practice each technique. Space is limited to 20. |
Phil Reinhard | Goodman |
| 12:00pm – 12:30pm |
Mentor Lunch |
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| 1:00pm – 3:30pm |
WIS/RIS Course |
This all day class is designed for those who are beginning their career or who want to enhance their baseline skill set. Join other installers as we learn or refresh the basic nuances of installation. The class will feature lots of hands-on practical skill participation. Mentor Installers will be on hand during the class to share knowledge and tips. A mentor lunch time will be an opportunity to sit down and talk with a seasoned installer. This class is free to current RIS/WIS students and past graduates. |
Salon A and B | |
| 1:00pm – 3:30pm |
Master Class: Creating Artisinal Ceilings Continued |
The ceiling is often a forgotten part of the design scheme, yet there are many ways to bring this blank canvas forward in a room. An all-day Master Class session, taught by 50-year installer Phil Reinhard will feature multiple treatments for ceilings. This informative course will focus on several mitered stripe techniques, creative use of directional wallcoverings (such as a vertical texture) as well as grass cloth and other “Panel” type wallpapers. Engineering of each type of layout will be taught, with guidelines to select appropriate layouts for various shaped rooms and ceilings. There will also be hands-on time to practice each technique. Space is limited to 20. |
Phil Reinhard | Goodman |
| 1:00pm – 4:00pm |
Artistic Skills Class: Balancing Grasses, Weaves and Other “Panel” Type Wallpapers |
Grass cloth, natural weaves and wallcoverings that have a paneled look are among the most popular types of paper. A successful installation of these materials requires planning and engineering, seam placement, width of panels, and how to make every individual wall a custom work of art. This class will cover the intricacies of these wallcoverings, and how to determine what the best layout for any wall should be. While “art” is subject to interpretation the skills to create that art are universal, and this session will focus on those skills. Space is limited to 20. |
Max Kahan and Anthony Russo | Salon C |
| 4:30pm – 5:30pm |
First Timers – Convention |
New to the WIA Convention? Start here. This informative session is designed to help first-time attendees make the most of their convention experience. Get an overview of the week’s events, learn how to navigate the schedule, and discover tips for maximizing both educational and networking opportunities. Connect with fellow first-time attendees, gain valuable insights from seasoned convention veterans, and begin building relationships with installers and industry professionals that can last well beyond the convention. Leave feeling confident, connected, and ready to make the most of the 2026 WIA Convention. |
Bob Banker | Calloway |
| 6:00pm – 7:30pm |
WIA Social Kick Off |
Whether you’re attending your first convention or your twentieth, join us beachside on the stunning Ocean Lawn for an evening of connection and celebration. Reunite with old friends, make new ones, and welcome the newest members of the WIA family. Stop by Tulu’s Bar for your favorite cocktail or beverage to purchase and kick off the 2026 Convention with us in style. |
Ocean Lawn |
Thursday, October 15
| Time | Event Name | Description | Instructor | Location |
|---|---|---|---|---|
| 8:30am – 9:30am |
Opening Breakfast |
Join WIA President Shelly Wilkins, Co-Chairs Anthony Russo and Allison Dooley as they lead us in the kick-off start of the 2026 Seamless by the Sea Convention. They will look at how the WIA has become an integral part of the wallcovering industry, and how your membership and participation in the WIA will continue to benefit not only you, our members, but the industry as a whole. Breakfast Served promptly at 8:30am |
Salon E | |
| 10:00am – 11:30am |
From Artwork to Wall: The Wallpaper Production Flow |
This presentation will explore the different printing processes for wallpaper including Surface, Flexographic, Rotary Screen, Rotogravure for residential and commercial, and digital. The printing capabilities of each print type will be demonstrated, so the installer is equipped with the nuances of each when inspecting the product prior to installation. Examples will be shared and discussed showing standard first quality wallcoverings as well as what would be considered a defect or flaw. A review of the process to have replacement product will also be provided. Screen printing, grasscloth, wood, cork, and foil production will be discussed. Q&A time will be included at the end of the discussion. |
Joanne Berwager and Mike Bruno | Salon D |
| 12:00pm – 1:00pm |
Lunch |
Visit one of the convenient restaurants located in or close to the Cavalier Resort: Tulu Seaside Bar & Grill, Arbuckle’s Bar & Grill, We Scream Ice Cream & Coffee Shop, Starbucks, Orion’s Roof, Becca, The Lagerhead (1/2 mile walk south of resort), Pocahontas Pancake & Waffle Shop (1/2 mile walk) |
On Your Own | |
| 1:30pm – 4:30pm |
Table Tops |
The Tabletop Demonstrations are back—with a twist! This fast-paced session features six engaging topics, each presented in a 20-minute format. Attendees will also have dedicated time at the wall to explore ideas, ask questions, and interact with presenters. The session will conclude with a panel discussion featuring presenters, providing additional insights, perspectives, and opportunities for audience engagement. Don’t miss this informative and interactive experience! |
Calloway, Goodman, Kaye, Miller, Salon A, Salon C | |
| 4:30pm – 6:30pm |
Vendor Showcase |
Join WIA vendor associate members as they showcase their latest and most innovative products in a relaxed and social networking atmosphere. This popular event offers the perfect opportunity to explore new products, ask questions, and connect with the outstanding associate members whose continued support helps make WIA successful. Whether you’re looking to learn about the newest industry offerings, strengthen existing relationships, or make valuable new connections, this evening is not to be missed. Cocktails and heavy hors d’oeuvres will be provided as you enjoy an engaging time of networking, conversation, and discovery. |
Seaside Prefunction & Big Band Prefunction | |
| 6:30pm – 8:00pm |
Hands on Time at the Wall |
Want additional wall time to develop the skills you’ve acquired throughout the convention? This is your chance! All tools and materials needed to work at the wall will be provided, giving you the opportunity to gain hands-on experience in a supportive environment. Spend time practicing and refining techniques, and exchanging ideas with fellow professionals. Whether you’re looking to build confidence, improve your craftsmanship, or simply share in the passion for quality installations, this is designed to help you take your skills to the next level. |
Salon A, B, C |
Friday, October 16
| Time | Event Name | Description | Instructor | Location |
|---|---|---|---|---|
| 8:30am – 10:00am |
Panel Discussion – Table Tops |
New This Year! A panel discussion focused on Thursday’s Table Tops topics. Join the presenters for an interactive conversation covering key industry issues. Installers can submit questions during the Table Tops sessions for further discussion by a panel of expert wallcovering installers. This is a great opportunity to gain insights, share perspectives, and have your questions addressed by experienced professionals. |
Salon D | |
| 10:00am – 11:30am |
Plumb vs Out of Plumb |
Sometime doing it wrong is right! Discover how installing a wallcovering intentionally out of plumb can create the visual illusion of perfectly straight walls. When architecture is noticeably out of plumb or out of level, following true plumb lines may actually draw attention to those imperfections. Learn techniques that allow the installer to “fool the eye,” making crooked walls and ceilings appear straight and balanced for a more visually pleasing finished installation. |
Brian Atchley; Jeff Ragland (assisting) | Salon D |
| 12:00pm – 1:30pm |
Craftsmanship Luncheon |
Join us for a special Celebration Luncheon! Enjoy a continuous slideshow highlighting the outstanding work completed by our installers over the past year. You’ll also have the opportunity to view the incredible artwork created by our talented members, showcased throughout the venue. This is a seated luncheon, with meal service beginning promptly at 11:45 a.m. |
Salon E | |
| 2:00pm – 2:45pm |
From Estimate to Invoice in 10 Minutes: Using AI to Run Your Wallcovering Business |
In today’s fast-moving world, the installers who respond quickly—and look the most professional—win the job. This session shows how wallcovering installers can use simple AI tools to streamline daily operations, improve communication & marketing, and present polished estimates and invoices in minutes, not hours. |
Derek Rayburn | Salon D |
| 3:00pm – 4:00pm |
Working Clean |
Mastering the Work Table: Essential Techniques for Professional Wallcovering Installation. Whether installing a simple wallcovering or an exquisite hand-painted silk, working cleanly and efficiently at the work table is a fundamental skill every professional installer must master. This session will cover the entire preparation process, beginning with proper table setup and lighting and continuing through the techniques used to paste, book, and prepare material for installation. Each step will be broken down into its essential elements, providing participants with the knowledge and skills needed to handle any wallcovering cleanly, accurately, and professionally. Gain practical insights and proven methods that will help ensure every installation starts with a solid foundation for success. |
Mike DiGilio | Salon D |
| 4:15pm – 5:15pm |
Little Giant – Common Ladder Accidents and How to Avoid Them |
We will cover the six most common causes of ladder accidents on the jobsite, discuss what the OSHA standard says and show practical solutions to the problems. We will also be discussing the basic principles of ladder safety; Choosing the right ladder, Inspection, Set-up, Proper climbing. Our goal is to get everyone home safely at the end of the day. OSHA Certificate for the course will be given to those who attend. |
Kenyan Allan, VP of Engagement, Little Giant | Salon D |
| 5:15pm – 7:00pm |
Dinner on Own and Free Time to Get Ready for the WIA Beach Party Event |
On Your Own | ||
| 7:00pm – 11:00pm |
Beach Party – Beach Breezes & Good Times |
Don’t forget your flip-flops for a relaxed Beach Party by the ocean. Enjoy music, seaside Hors d’oeuvres bites, and plenty of time to unwind and connect with fellow members, vendors, and friends in a fun, laid-back seaside setting. A cash bar will be available. Come mingle, and make a few more WIA memories before the week winds down. |
The Cavalier Beach Club |
Saturday, October 17
| Time | Event Name | Description | Instructor | Location |
|---|---|---|---|---|
| 8:30am – 9:30am |
Body Mechanics |
Taking care of your body is critical while working in the wallcovering installation field. Little things like how to hold the roller when pasting a sheet, finding the right height for the work table, carrying adhesives and so much more have a direct affect of your body. Prevention of the wear and tear injuries will be discussed for career longevity. |
Kevin Lowe | Salon D |
| 10:00am – 12:00pm |
Blueprint for a Successful Wallpaper Installation Business |
Problem Solving in the Field – This fun and interactive session will guide participants through a typical day on a wallcovering installation project. Focus is on the many challenges—both large and small—that can arise before you even start the job, from first contact to final payment. Attendees will learn practical techniques for identifying, preventing, and resolving issues without jeopardizing the day’s progress. From preparation and planning to troubleshooting unexpected problems on the jobsite, this course will provide real-world solutions that can be applied immediately. Both preventive strategies and corrective measures will be discussed, helping installers work more efficiently and confidently. Whether you are new to the trade or a seasoned veteran, this is a must-attend session packed with valuable insights and practical knowledge for every level of experience. |
Salon D | |
| 12:00pm – 1:30pm |
Lunch on Own |
On Your Own | ||
| 1:30pm – 2:30pm |
How to Have a Successful Business |
Problem Solving in the Field is continued in this interactive afternoon session. What have you encountered? How did you handle a challenging situation? Real time scenarios shared. |
Salon D | |
| 3:00pm – 5:00pm |
WIA Survivor: Last Hanger Standing |
Do you have what it takes to be the last installer standing? Put your skills to the test. This exciting competition promises to be competitive, educational, and a whole lot of fun. Expect plenty of challenges, camaraderie, and maybe even a little chaos along the way! Whether you’re looking to showcase your expertise, learn from fellow professionals, or simply enjoy the experience, this is an event you won’t want to miss. |
Salon A, B, C | |
| 5:00pm – 6:30pm |
Free time to get ready for the WIA Farewell Dinner |
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| 6:00pm – 6:30pm |
Pre Dinner Cocktails |
Cash Bar Available Prior to Dinner | Salon E | |
| 6:30pm – 9:00pm |
WIA Farewell Dinner |
As is the cherished tradition of the WIA, we will conclude the convention with our Farewell Celebration. Join us for a scrumptious seated dinner as we come together one final time to celebrate the friendships, memories, and accomplishments of the week. The evening will feature the presentation of the prestigious WIA Member of the Year Award, recognizing an outstanding member of our association. Don’t miss this final opportunity to connect, celebrate, and enjoy one last hurrah with your WIA friends and family before heading home. Dinner served promptly at 6:30pm. Attire: Tropical Chic or Business Casual is encouraged. |
Salon E |
Disclaimer: Course availability and timing may be adjusted.